As an Art Director/Lead Designer, with unique experience combining creative vision, purposeful design, and execution with strategic business practice to drive results. Throughout my career, I have gained extensive expertise in print and interactive media, working in both agency and in-house environments. I have worked with Fortune 500 companies experienced with marketing, eCommerce and branding, as well as small and medium sized agencies.
I'm a firm believer that simple is hard. And that design is truly about problem solving and making people's lives better.
In my role as a creative leader, I have taken charge of designing, directing, and overseeing visual communication and marketing strategies, all with the primary aim of driving improved sell-through and maximizing return-on-investment. My passion for design is evident, and I have a track record of success in efficiently managing multiple projects that demand strong conceptualization, effective communication, and decisive decision-making. My keen attention to detail further enhances my focus on achieving efficient project management.